Log in or Create an account
Go toLog in Go toSign up
  • The MOST Ethical Swimwear

    Look good, Do good, Feel good

  • Chela ~ Hotter than Summer


Our collection based limited editon swimwear is something you don't want to miss. Shop your favorite.

Roar | Scarlet

Unleash your wild side in our show stopping leopard print and deep red styles. Shop one piece. Shop reversible. Shop now. 


Fabrics that feel like heaven, styles that are drop dead gorgeous. Shop Azabache. 

Blossom | Serene

The perfect combination of floral and blue to match your every mood. 

A New Kind of Swim

Limited edition swim with the most sacred values.



Chela chooses to be sustainable for the love of our planet. This is why all of our swimsuits are made with recycled fabric and shipped in biodegradable mailers. We believe in slow sustainable fashion. 


Chela donates 10% of all purchases towards our partner company Chela Gives Back. Our goal is to change the world one swimsuit at a time. 


Our limited edition swimsuits are designed with every detail in mind. We believe in slow, ethical fashion which is why we source rich recycled fabrics. We vow to provide the highest quality swimwear and customer service for every Chela Lover. 


Early access to all sales and promotions. We promise not to spam you.